The Journal

What we learned sourcing, formulating and getting these blends into a sachet. Written to be useful whether or not you buy anything.

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Latest · Transparency

How to read an ingredient list without being fooled

Four habits that will tell you more than any front-of-pack claim.

Read · 1 min read
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Ritual · 1 min read

How to build a wellness ritual you will still be doing in March

The failure mode is never the product. It is the friction around it.

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Nutrition · 2 min read

Jaggery versus refined sugar: what refining actually removes

Both come from sugarcane. Only one of them still contains anything else.

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Sourcing · 2 min read

Why shade-dried moringa is worth the extra week

Sun-drying is faster, cheaper and quietly destroys a lot of what you are paying for.